Friday, July 13, 2012

Panasonic will push intelligent mobile cell phone jammer after six years to return

Panasonic will push intelligent mobile cell phone jammer after six years to return to the overseas mobile phone market
Beijing time on December 9 news, according to foreign media reports, Panasonic will be on the market next year in Europe smart phones, break into this has been apple and samsung electronics of the rule of the competitive market. This is also the Panasonic after six years later return to overseas mobile phone market. Six years ago, Panasonic give up in the cell phone jammer market overseas sales function mobile phones. Smart phone seems to be out of tune with matsushita the current strategy, the company has put its strategic focus from consumer electronics field to environmental and energy transfer technical areas.
Panasonic announced Friday that the company will march next year in Europe introduce a brand new Android smart phones, after the United States and will expand to the Asian market. Panasonic expect for the year ending in March 2016, within the cell phone sales will reach 15 million, 9 million of them from overseas Marketing Department. Fukoku capital management Yuuki Sakurai chairman said: "it's hard to imagine the Panasonic able to use mobile phone sales improve profits. From the point of view of investors, Panasonic seems to be reduced business scale, hope after television to find a business to form added. The move is not attractive."
This year in October, Panasonic announced that the loss of the television business shrinks constantly, and that the TV set prices steadily and restructuring costs increase, Panasonic in for the year ending in March 2012 will have 10 years of the most serious net loss. Even expand smart cell phone jammer business, cell phone also only in Panasonic total revenue occupies a small proportion, Panasonic in this market target also just occupy small share of the market. Market research institutions are expected to IDC, this year's global smart phone market scale will increase by 55%, shipments to 472 million departments, to 2015 department. Although smart phone market is growing so rapidly, but even the world's fourth largest smart phone manufacturers HTC electricity were facing the severe competition situation. South Korean LG electronics also announced last month that will through the issuing new shares to raise $945 million, these funds will be used for recovery of the main investment losses smart phone business.

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